We’ve been delighted with the coverage Shiply has got over the past six months in the press. Both national and trade press have shown a great deal of interest in the Shiply concept and it has really helped us grow our public profile in a short space of time.
The Sunday Times were the first to spot us and wrote a very nice article in their popular hot clicks section.
The Metro ran a larger article on us back in November – “It’s haul in the name of good sense”. The journalist Sophie Freedman, wrote a very informative article which helped consumers understand the current issues facing the haulage industry and how Shiply fits into the picture.
The Guardian also covered Shiply in November, unfortunately it wasn’t the double-spread feature we were expecting but nevertheless it covered the bases. Under the environmental section, this piece was sure to have caught the eye of those of us most concerned with the green issues of today.
On the afternoon of 25th November I got a call from the Radio 2 Chris Evans show saying that they wanted to do an interview. The business journalist Rebecca Pike (who was very down to earth & friendly) gave a fantastic introduction to Shiply highlighting the current problem with empty-running to 5 million+ listeners. The rest of the interview went well and we got a fantastic response on the web site the next day with visits up by more than 200%.
If you’re not out enjoying yourself on Christmas Eve, or busy spending time with family, tune into Radio 4 at 12.04pm for You and Yours where I am interviewed along with the RHA.
Speaking of the RHA, they ran a fantastic piece on us back in July in their Business Survival Toolkit. It was flattering to receive such attention at such an early stage in the business. It was clear that the industry was looking for new alternatives and solutions for maximising efficiency and Editor Peter Shakespeare seemed impressed with the concept.
We have also been featured in other trade press including roadtransport.com, Motor Transport, The British Association of Removers, The Institute of the Motor Industry & Transport News Network amongst others.
I personally have been very pleased with the level of recognition we have received across both national and trade press. We have all worked really hard here at Shiply to make it the success it deserves to be. By gaining such exposure it allows people to see the opportunities here and make good use of the service. We hope that 2009 will bring more coverage and bring Shiply further into the spotlight as the UK’s online transport marketplace.